Nov 16, 2023

75. Master Your Makeup After 40

Should you rethink your longtime beauty routine? Perhaps. Can you still have fun with makeup? Absolutely. Global makeup artist Christina Choi has tips on how you can refresh your makeup bag and application techniques, play up your gorgeous features, and get your glow on at any age.

When applied strategically, makeup is one of the best midlife pick-me-ups. It can brighten your complexion and your mood. It can lift your spirits as well as your facial features. A few well-placed beauty products can be as transformative as more invasive cosmetic procedures. And if you’re a creative gal, makeup is yet another form of artistic self-expression.

On this episode, I’m delighted to be chatting with the talented Christina Choi, an internationally known makeup artist and the founder of Christina Choi cosmetics. Her work and her inclusive beauty line focus on making women of all ages, skin tones and skin types feel beautiful and ready to conquer the world.

Christina and I talk about:

  • How to avoid getting stuck in a beauty rut with outdated products and/or techniques
  • The number one mistake women over 40 make when applying makeup
  • The beauty product Christina says is essential to create the perfect canvas for cosmetics
  • Whether or not you should rethink your favorite lip color as you age
  • How to get that subtle J.Lo glow without looking greasy or sparkly
  • How to give yourself an instant eye lift with makeup: which brow products create a youthful look, how to do your eyeliner properly, what to watch out for with under-eye concealer, and how to achieve luscious lashes
  • The difference between bronzer, blush and contour cream, and which one to use when
  • How to avoid makeup settling into fine lines and wrinkles, and whether or not “setting” your makeup is necessary
  • Why Christina has been doing “face yoga” and how it’s keeping her skin youthful and vibrant
  • The best lighting for applying makeup, and Christina’s method for testing products in the cosmetics store
  • The one item Christina says all mature women need in their makeup bag—and why it makes a big difference

Also, Christina addresses the various makeup products you might consider to elevate your look. She offers three no-nonsense beauty steps (requiring only three products) that are quick and easy, but will make you feel terrific. And she tells you why you’re never too old to experiment with makeup and cultivate your unique beauty style.


About Christina Choi

Christina is a nationally acclaimed, San Francisco-based makeup artist and educator, as well as the founder of Christina Choi Cosmetics. She began her career as a makeup artist for MAC Cosmetics and MAC Pro. She later worked for Bare Essentials Beauty and for Bare Minerals, where she was designer of makeup artistry and national makeup artist, as well as the voice of makeup artistry for corporate and brand.

Fans have been admiring Christina’s work for years as she inspired and designed makeup looks for national and global campaigns, informercials, print work, and packaging for Bare Minerals. Her artistry has also been showcased in QVC catalogs and Sephora, and she has traveled throughout the U.S. for national events, photo shoots, filmings, PR, master classes and web videos.

Christina has been featured in Hoodline, San Francisco Magazine, 7×7, CBS’ This is SF, Bob Cut Magazine, Bustle, Teen Vogue, NPR, Shape magazine, QVC, PopSugar, Audrey Magazine, Joyus.com, O.C. Magazine, Sephora Beauty Blog, Tyra Banks Blog Type “F”, EndlessBeauty.com, Austin Radio Morning Show, and Memphis Tennessee Morning.

You can follow Christina on Instagram, visit her website and learn about The Choi Method, her one-on-one virtual makeup lessons, or watch a video where she explains her process.

About More Beautiful

Founded by journalist Maryann LoRusso as part of the More Beautiful Project for women over 40, the More Beautiful Podcast is for women who want to rewrite the midlife playbook. Join Maryann and her amazing guests as they strive for a life that’s more adventurous, more fulfilling and more beautiful than ever before. Because this is not your mama’s midlife.

Check out more episodes of the More Beautiful Podcast.

Sign up for the More Beautiful Newsletter.

Read the More Beautiful Blog.

Follow Maryann and the More Beautiful Project on Instagram.


Additional Show Notes

This episode was edited by Ryan B. Jo.

 

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